Two Powerful Programs.
One Digital Future.
STEPS offers two distinct, co-op reimbursed solutions for Auto-Owners Insurance agencies. Build your complete digital foundation with STEPS Essentials, accelerate lead generation with STEPS Google Ads or combine both programs to maximize co-op dollars, boost reach, and secure your agency’s digital future.
The STEPS Essentials Package
The complete digital advertising infrastructure your agency needs to excel in local search. We handle the technology so you can focus on your book of business.
STEPS Essentials Pricing
Total Value
$700/mo
STEPS Price
$250/mo
YOUR NET COST
$125/mo
After 50% Co-op
Your Complete Digital Foundation Includes:
Fully Managed Wix Studio Website
NetCare Pulse AI (200+ Directory **Sync**)
Optimized Google Business Profile (Map Pack)
Full Review Management (Monitoring & Requests)
Premium Hosting, Domain & Enterprise SSL
White Glove Zero-Touch Update Service
STEPS Google Ads
The growth accelerator. While Web search behavior is changing, more than 90% of Americans regularly use traditional search engines such as Google. Meet them where they search. If you want to devote resources to Google Paid Search Ads, STEPS Google Ads uses additional ad spend to keep your brand and services front and center in your community. STEPS is a Google Partner with over 15 years of experience in the insurance industry. This program operates entirely independently of STEPS Essentials.
AGENT SUCCESS STORIES
Trusted by Leading Auto-Owners Agents
Read how our comprehensive approach has helped agencies significantly increase their lead flow and digital visibility.
"An Auto-Owners client moved from Michigan to Ohio, in our area, and wanted to stay with Auto-Owners and found us through our website. I asked if she was referred to us, and she said no but she liked our website best and called us. That’s just awesome, so thank you for all your hard work in creating a professional website for us. We really appreciate it!"
A
Auto-Owners Insurance Agent
North Canton, Ohio
"The search campaign was increasing our new business inquiries by about 40% above normal referral business. We ask all new inquiries how they reached us and many/most times it is Google."
A
Auto-Owners Insurance Agent
Stillwater, Minnesota
​"Our agency enrolled in your STEPS program last year. Our old website wasn’t very effective or attractive, so we thought it was time to update it. We LOVE our new website. Joy and her group had everything up and running in no time and everything looks really great. Thank you for bringing us out of the dark ages, you worked a miracle!"
A
Auto-Owners Insurance Agent
Mt. Pleasant, Michigan
